How this YouTuber doubled his views utilizing Auto E-newsletter in AWeber

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AJ Hoge of The Easy English Present began sending auto newsletters to announce his new movies. A number of weeks later, he observed twice the viewership on his latest video.

AJ Hoge teaches English to 1.73 million subscribers on YouTube and thru his podcast. 

After utilizing AWeber for 15 years for automating his paid course and selling his e-book, he determined to attempt AWeber’s new function, Auto Newsletter

He was keen on Auto E-newsletter as a result of he wished to let his e-mail subscribers learn about his new movies someplace aside from on YouTube itself, the place it may be onerous to interrupt via the noise of thousands and thousands of different movies.

Plus, he wished a method to develop his e-mail listing and maintain his subscribers engaged, with out including one other job to his to-do listing.

So he arrange an Auto E-newsletter. Right here’s the way it went:

How AJ doubled his YouTube views

Step One:

AJ arrange a sign-up web page, in his AWeber account, the place anybody on YouTube might decide in to obtain his weekly e-newsletter.

A page where you can sign up for Effortless English Show auto newsletter.

Step Two:

He arrange an automated marketing campaign to ship an e-mail each Wednesday along with his latest YouTube and podcast episodes. (He additionally set these emails to reach at a particular time for every subscriber, no matter which timezone they are in.)

AJ Hoge's first auto newsletter, including two YouTube videos.

Step Three:

He launched all of his present subscribers to his new weekly e-mail bulletins:

An email introducing his new Auto Newsletter to his current audience.

Step 4:

He promoted his Auto E-newsletter on YouTube:

On YouTube, AJ Hoge says "Subscribe here for a weekly list of new videos and audio (free)" with a link to his landing page.

From 35K to 73K views on only one video 

Inside two weeks, AJ was seeing extra views on his new movies. Much more views.

His earlier new movies have been averaging 35-45K views, however after sending auto newsletters, his new video has over 73K views (and rising).

There are a number of causes Auto E-newsletter might have boosted this video’s views a lot:

  • The e-mail sends subscribers on to his YouTube channel to look at the video
  • Having an e-mail from AJ of their inboxes reminds his subscribers about his channel, prompting them to hunt out his latest movies all through the week
  • As a result of his new video acquired so many views proper after he launched it on YouTube (due to Auto E-newsletter), YouTube’s algorithm might have been triggered to favor his content material in really helpful sections and search outcomes

Extra YouTube views results in extra e-mail subscriber, which ends up in extra YouTube views. It’s a  flywheel of development that may assist any content material creator thrive.

Plus, AJ’s e-mail listing is rising rapidly. He has seen nearly 6,000 new subscribers enroll since he arrange the auto e-newsletter touchdown web page only a few weeks in the past.

And the very best half? AJ saved tons of time by automating these emails as a substitute of sending them out manually. Now he can e-mail common new content material to subscribers with none further work. His emails could be going out whilst he’s recording a brand new video, or spending time along with his household. 

Three steps to develop your YouTube views and e-mail listing with Auto E-newsletter

1. Publish a web page the place individuals can join your Auto E-newsletter.

Copy the template below or select one from AWeber’s landing page template gallery to start out creating your web page. Replace any textual content or pictures if you would like.

A simple sign up form that says "Sign up for email updates."

Then click on into the shape and add a singular new tag beneath “type submission” (not one you already use). E.g. “wednesday-youtube-newsletter”.

A GIF showing how to add a tag to the simple sign up form by clicking on the form section, submission, and then tags.

Click on “Save and exit” then publish the web page.

How to publish: Click on the three dots on the landing page index, then click Publish.

2. Arrange Auto E-newsletter to ship when you’ve got new content material (instantly or on a weekly/month-to-month foundation)

In your AWeber menu on the left, click on on “Automations” -> “Campaigns.”

Campaigns in the AWeber menu.

Select “Create a marketing campaign” then “YouTube e-newsletter” (or “Weblog e-newsletter”). Then give your new marketing campaign a reputation.

A GIF showing how to start an auto newsletter by clicking "Create a Campaign" then "Select" beneath YouTube Newsletter.

Set your marketing campaign to start out when a tag is added. Use the precise tag you added to your touchdown web page type above.

In the set up page, choose "Start Campaign" and add the tag from your landing page.

Add your YouTube channel URL to the Feed URL subject (e.g. youtube.com/aweber). AWeber will replace it with the precise feed as proven under. Set the frequency to “Hourly,” “Weekly,” “Month-to-month,” or “Yearly.”

In the set up page, add your Feed URL and set frequency.

Click on into the message itself to edit it. Click on on the instance feed so as to add your YouTube URL. Modify any feed settings for the variety of movies, format, and many others.

Add your brand and textual content at this level, too.

How to add your feed to the auto newsletter email itself.

Preview and check to see what it appears to be like like, then click on “Save and exit” then “Activate Marketing campaign.”

Where to activate your auto newsletter campaign.

3. Promote your sign-up web page to your present YouTube viewers and on social media

Add your sign-up web page to your social media bio, market it in posts, movies, and tales, and be sure you embody a hyperlink to it in your YouTube homepage, “about” web page, video descriptions, and finish screens for those who use them.

Bonus: When you have an present listing of e-mail subscribers, ship your weekly digest to them, too. Simply add the identical tag out of your touchdown web page and marketing campaign to any subscribers you wish to obtain these emails after you activate the marketing campaign. (They gained’t obtain it for those who add the tag earlier than activating the marketing campaign.)

Need to get the identical outcomes that AJ acquired from his Auto E-newsletter?

Prepared for extra YouTube views, extra e-mail subscribers, and extra free time? Create an Auto E-newsletter right now, obtainable on all AWeber plans. Sign up for a free account today. Need assistance along with your auto e-newsletter? Contact our support team.


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